Where in the past news was restricted to whatever newspaper editors wanted to fit in their column inches, and goal footage was a precious commodity sought after on TV, the Internet has allowed for as much news and footage as rabid fans can lap up.
One site which I feel exemplifies this is 101 Great Goals .
The website links to clips of goals scored from all around the world that are uploaded on various video hosting websites like YouTube.
Updated almost daily, it's a great resource for interesting incidents and goals from matches as big as England v Brazil, to obscure ones like Iraq v Azerbaijan.
This valuable repository of links allows any web user to view any important goal scored whenever he feels like it. This is a sharp contrast to how goals are shown in the traditional media, ie on television.
On channels like ESPN and Football Channel, the goals are shown on highlights programmes, or on news programmes like SportsCentre. This means that viewers can only see the goals at predetermined times, and only the goals which the channels see fit to showcase.
This shows that the new media offers an incredible amount of choice for the user - to view exactly what he wants, when he wants.
Celebrating this uniqueness of the new media is what we should be aiming for in SIWM.
Hi Shea! I think traditional media attempt to provide the user with the option "to view exactly what he wants, when he wants" e.g. On Demand TV, but new media has archiving capabilities far surpassing that of traditional media, and can therefore offer a greater number of choices. (Y)
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Hi Shea - it's great that new media increases opportunities for users, allowing them to choose from a greater variety of choices whenever they like.
ReplyDeleteAn added advantage is that these choices are often cheaper than those of traditional media. For instance, we have to pay to get cable for television, but can access countless websites for free with the internet
More choices at a lower cost - no wonder the internet is so popular!
Hi Shea, that's great.And i think new media helps us to eliminate the inconvinient stuffs in diffenrent ways.They do play a role to advance our thoughts and broaden our sights.On the other hand,if people read news online instead of buying newspaper,there is no need to cut down the trees to produce paper.Hence,to reduce the wastery and solve the environment issue. D:>
ReplyDeleteHi everyone,
ReplyDeleteKay: Yup, it's true demand TV is beginning to offer similar content. Just shows how influential the New Media is! Even traditional media is scampering to catch up!
Aubrey: Yup, the cost is always a factor. Although sometimes with new media you have to be ethical. Some sources may show illegal videos that the copyright owners want to take down. So you always have to try and view videos on official sources to avoid such problems!
Mengying: I never thought about the environmental impact, and that is actually a really good point. Tonnes of resources could be saved if the world moves digital. Unfortunately, I doubt it'll happen in our lifetimes, too many people are just used to holding a physical product in our hands.
Neat and simple blog.
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